An Introduction to Professional Commercial Product Photography

If you’re a small business owner, product photography is an absolute must! It captures the essence of your product and gives customers an idea of what it looks like so they can make informed decisions about whether or not to buy it. But did you know that there are different types of product photography? Let’s take a look at each one and why you need them!

Flat Lay Photography

Flat lay photography is when the product is laid flat on a surface with other props surrounding it. This type of photography is great for showing off the details and features of the item from all angles. When done well, flat lay photographs can provide customers with a more comprehensive understanding of what they’re buying. They can also include props that are relevant to your product, such as a hair bow, toy, or binky with baby clothing.

Modeled Photography

This type of photography involves styling the product with models who could be using them or wearing them in real life scenarios. This type of photo allows customers to get an idea of how your product will look on them or their children, which can be especially beneficial for clothes and accessories. In addition, this type of photo provides potential customers with additional information about your products such as fit and comfort level, making it more likely for them to purchase your items.

White Background Photography

White background photographs are ideal if you want to capture all the details in sharp focus without any distractions. This type of photo shows off every aspect, color, shape and texture without any competing elements drawing attention away from the main subject – your product! You’ll often see this type of photography used in catalogs and online stores because they are clear and concise while still providing enough information for customers to make informed decisions about their purchases.

When it comes down to it, having professional quality product photos that capture every detail is essential if you want to showcase your products effectively and increase sales. Flat lay photographs show off all angles, styled images inspire potential buyers with real-life visuals, and white background images draw attention directly to the subject matter without any distractions. All three types have their place in effective product photography so why not use them all? With these 3 types combined together, you can create compelling visual stories that will capture customer attention and help drive sales for your business! Luckily...I just happen to offer all three.